Create your own adventure in Iceland
Northbound helps you find the perfect rental car for your trip to Iceland
Reviews from around the web
What people are saying about us
We are proud of our standards of quality and service and those standards are reflected in what our users have to say about us. Book your rental car or day tour with Northbound and rest assured that a strong team of travel advisors is prepared to assist with any of your questions or concerns both before or after your Adventure.
You'll find these cars while searching on Northbound
Our Icelandic Rental Cars
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Economy Cars
Quick and agile cars for those tight Reykjavík city streets. The hatchback is perfect for those looking for cheap car rental options.
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Family Cars
Comfortable to drive with spacious cabins, these larger rental cars are a great means of traveling through Iceland with plenty of bootspace for all of your luggage.
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4x4 Jeeps
The ultimate road trip vehicles. Experiencing Iceland behind the wheel of a 4x4 rental car is an experience unlike any other.
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Minivans & Busses
Renting a car for a group of people can be tricky, but our selection of affordable minivans and passenger cars is the cheapest solution.
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Campers
The freedom and mobility that comes with traveling Iceland in your affordable camper rental car is unmatched by anything.
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Motorhomes
With endless landscapes to explore, Iceland provides an extraordinary opportunity for adventure and there's no greater sense of freedom than hitting route 1 behind the wheel of a motorhome.
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Real Reviews from Real Customers
Our customer written reviews
Car rental companies in Iceland can be incredibly different from one another which is why reading the reviews and hearing what others have to say about them is probably the most important thing youll do before you settle on a car. Visit our review center to compare over 8.000+ testimonials from verified travelers.
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Perfect!
Rented a hatchback in May 2022
The car was perfect for our trip around the Ring Road! Pickup and dropoff were easy and smooth and communication was great with both Northbound and MYCAR.
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Outstanding!
Rented a 4x4 in March 2022
My experience with MyCar and northbound rental company was excellent. From the moment we walked into the location, we were treated with utmost care. Car was brand new and exactly what we asked for. All the documentation was in order and we did not h...
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Perfect!
Rented a hatchback in April 2022
What a service, great customer service, The car was excellent and communication with Northbound is excellent and all my queries and questions were answered almost immediately were professional. The procedure for hiring and returning the car is very f...
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Good
Rented a 4x4 in April 2022
Booking through Northbound was flawelss and without any complications. The car itself could use some maintenance, but nothing serious, so overall it was a very good experience :)
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Perfect!
Rented a 4x4 in April 2022
Awesome experience with Lava Car Rental. They were helpful and everything went well.
We will visit again in 2 years and for sure will rent an electric car. If Lava / Northbound could provide it by then, we will use yout services again. -
Outstanding!
Rented a 4x4 in April 2022
I have used Northbound twice and the second time was twice as good! This company gets 5 out of 5 from me!
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Perfect!
Rented a 4x4 in March 2022
Smooth experience with Lava, booked via Northbound. We were easily able to amend our booking via email when we wanted to upgrade our insurance and add wifi. We were collected at the airport and after a short wait driven to the rental location. Car...
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Good
Rented a camper in March 2022
Une découverte pour nous de voyager en van et une expérience super . Tout était bien . Le seule point négatif c'est que nous avions pas pris l'assurance gravillon sur le van nous avons croisé un camion sur la route 1 qui nous as projeté un cailloux s...
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Perfect!
Rented a 4x4 in February 2022
Northbound was a terrific company to use for your car rental. They made everything easy, the car was waiting for us when we arrived and it was easy to drive. The return was even easier. I wish the States could be as efficient with car rentals. Well d...
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Perfect!
Rented a 4x4 in February 2022
Everything worked very well. The car was instantly available, no problems with the shuttle service, very nice shuttle driver. The car was clean and the tires seemed to be completely new. All in all an excellent experience!
I can recommend nor...
Why Northbound?
We're not the biggest, but we are the best
Northbound is one of the largest marketplaces for rental cars in Iceland, with over 300 curated options for you to choose from and over 8.000+ verified reviews to help your decision. Our best price guarantee will ensure you will always get the best prices from the car rental and we do not add any fees on top of that price.
Best Service Guaranteed
We believe in forming long-term relationships with our users, which is why we only partner with local Iceland car rentals that provide the best possible service. From beginning to end, your journey shall be spectacular.
Easy to Use
The Northbound platform is designed by us from the ground up with user experience in mind so that you may find everything you need to assemble the perfect holiday in Iceland with the simple click of a button. Your Iceland rental car is waiting.
Instant Confirmation
All bookings are reserved and confirmed immediately, leaving you with peace of mind and security in knowing that your Icelandic journey is waiting for you to arrive as you rent a car or book a tour in Iceland.
Why choose Northbound?
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Our customer written Reviews
Real Reviews from Real Customers
Perfect!
Good
Perfect!
Perfect!
Good
Outstanding!
We will visit again in 2 years and for sure will rent an electric car. If Lava / Northbound could provide it by then, we will use yout services again.
Outstanding!
Perfect!
Good
Perfect!
Outstanding!
I can recommend northbound to the best of my knowledge and to some extent!
Alles hat super geklappt! Das Auto stand sofort zur Verfügung, das Shuttle vom Flughafen zum Autovermieter war pünktlich, der Fah...
Perfect!
Pick, drop off quick and easy and shuttle service to and from the airport was great. Customer service was good, with staff providing good instruction and safety advice for driving in Icelands changeable conditions. Thank you Lotus, and thank you Northbound.
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