Create your own adventure in Iceland
Northbound helps you find the perfect rental car for your trip to Iceland
Reviews from around the web
What people are saying about us
We are proud of our standards of quality and service and those standards are reflected in what our users have to say about us. Book your rental car or day tour with Northbound and rest assured that a strong team of travel advisors is prepared to assist with any of your questions or concerns both before or after your Adventure.
You'll find these cars while searching on Northbound
Our Icelandic Rental Cars
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Economy Cars
Quick and agile cars for those tight Reykjavík city streets. The hatchback is perfect for those looking for cheap car rental options.
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Family Cars
Comfortable to drive with spacious cabins, these larger rental cars are a great means of traveling through Iceland with plenty of bootspace for all of your luggage.
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4x4 Jeeps
The ultimate road trip vehicles. Experiencing Iceland behind the wheel of a 4x4 rental car is an experience unlike any other.
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Minivans & Busses
Renting a car for a group of people can be tricky, but our selection of affordable minivans and passenger cars is the cheapest solution.
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Campers
The freedom and mobility that comes with traveling Iceland in your affordable camper rental car is unmatched by anything.
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Motorhomes
With endless landscapes to explore, Iceland provides an extraordinary opportunity for adventure and there's no greater sense of freedom than hitting route 1 behind the wheel of a motorhome.
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Real Reviews from Real Customers
Our customer written reviews
Car rental companies in Iceland can be incredibly different from one another which is why reading the reviews and hearing what others have to say about them is probably the most important thing you'll do before you settle on a car. Visit our review center to compare over 10.000+ testimonials from verified travelers.
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Excellent
Rented a hatchback in March 2023
Gracias a Northbound por recomendarnos la empresa de alquiler Mycar para nuestro viaje por Islandia.
Muy contentos con el trato recibido. Los coches son nuevos ( 2022) tienen buenos precios, aunque preferíamos tener asistencia en carretera,(no... -
Perfect!
Rented a 4x4 in March 2023
Everything went great. We even got a free upgrade. The pick-up service from the airport and after a week to the hotel was well organized. We would book through northbound again
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Excellent
Rented a 4x4 in March 2023
The staff were very supportive when my flight was delayed due to mechanical issues with the plane and my rental was held until I arrived. The pickup at Reykjavik airport was straight forward with very friendly staff. The return at the Reykjavik loc...
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Perfect!
Rented a 4x4 in March 2023
The car was very nice, super clean and worked absolutely flawless. Just a crack in the windscreen marked with a circle sticker was a bit inconvenient since it was exactly in front view of the co-driver.
The shuttle service worked in time but t... -
Perfect!
Rented a 4x4 in March 2023
It was awesome. Everything was perfect. The car was super, really fast airport shuttle and great communication. Definitely going to book with Northbound again!
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Perfect!
Rented a 4x4 in February 2023
Northbound and Lava made the experience seamless and easy. The car performed great in the Icelandic winter conditions. The folks at Lava were very friendly and helpful and Northbound was a great communicator on behalf of me when I had to seek help wi...
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Perfect!
Rented a 4x4 in February 2023
This was my 2nd rental in Iceland from Northbound. They have quickly become my go-to source for rental cars. From there, you can see a wide range of cars from multiple suppliers. A key benefit is that they include the most relevant insurance for thei...
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Outstanding!
Rented a 4x4 in February 2023
This is my first time hiring a car and driving on the left right. I had a great experience using Northbound and the Lava rental were really helpful. The car was a in a great condition and auto drive was really helpful as I am a manual driver.
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Outstanding!
Rented a 4x4 in January 2023
Using Northbound for our trip was the perfect choice, staff were extremely friendly and very helpful, their communication before and during our stay was great and the Land Cruiser behaved very well.
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Perfect!
Rented a 4x4 in January 2023
This was a fantastic deal on a great car. We got upgraded for free to a bigger and automatic car since this model was unavailable. The rental company was excellent and even stayed in touch to check in how we were doing and share weather warnings. Wil...
Why Northbound?
We're not the biggest, but we are the best
Northbound is one of the largest marketplaces for rental cars in Iceland, with over 300 curated options for you to choose from and over 10.000+ verified reviews to help your decision. Our best price guarantee will ensure you will always get the best prices from the car rental and we do not add any fees on top of that price.
Best Service Guaranteed
We believe in forming long-term relationships with our users, which is why we only partner with local Iceland car rentals that provide the best possible service. From beginning to end, your journey shall be spectacular.
Easy to Use
The Northbound platform is designed by us from the ground up with user experience in mind so that you may find everything you need to assemble the perfect holiday in Iceland with the simple click of a button. Your Iceland rental car is waiting.
Instant Confirmation
All bookings are reserved and confirmed immediately, leaving you with peace of mind and security in knowing that your Icelandic journey is waiting for you to arrive as you rent a car or book a tour in Iceland.
Why choose Northbound?
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Our customer written Reviews
Real Reviews from Real Customers
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Excellent
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Outstanding!
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Outstanding!
Outstanding!
Outstanding!
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Outstanding!
Perfect!