Create your own adventure in Iceland
Northbound helps you find the perfect rental car for your trip to Iceland
Reviews from around the web
What people are saying about us
We are proud of our standards of quality and service and those standards are reflected in what our users have to say about us. Book your rental car with Northbound and rest assured that a strong team of travel advisors is prepared to assist with any of your questions or concerns both before or after your Adventure.
You'll find these cars while searching on Northbound
Our Icelandic Rental Cars
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Economy Cars
Quick and agile cars for those tight Reykjavík city streets. The hatchback is perfect for those looking for cheap car rental options.
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Family Cars
Comfortable to drive with spacious cabins, these larger rental cars are a great means of traveling through Iceland with plenty of bootspace for all of your luggage.
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4x4 Jeeps
The ultimate road trip vehicles. Experiencing Iceland behind the wheel of a 4x4 rental car is an experience unlike any other.
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Minivans & Busses
Renting a car for a group of people can be tricky, but our selection of affordable minivans and passenger cars is the cheapest solution.
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Campers
The freedom and mobility that comes with traveling Iceland in your affordable camper rental car is unmatched by anything.
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Motorhomes
With endless landscapes to explore, Iceland provides an extraordinary opportunity for adventure and there's no greater sense of freedom than hitting route 1 behind the wheel of a motorhome.
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Real Reviews from Real Customers
Our customer written reviews
Car rental companies in Iceland can be incredibly different from one another which is why reading the reviews and hearing what others have to say about them is probably the most important thing youll do before you settle on a car. Visit our review center to compare over 7,000 testimonials from verified travelers.
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Outstanding!
Rented a vehicle in August 2021
Northbound is a very reliable company. I have enjoyed its prompt and friendly service with excellent car condition. Toyota RAV4 is sturdy in dynamic Icelandic weather and very responsive to challenging road conditions. It has strong horsepower a...
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Outstanding!
Rented a vehicle in August 2021
We are very satisfied! The car was great, the entire transaction uncomplicated and the service immediately available in case of queries. We would book a car with Northbound or MyCar again at any time.
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Excellent
Rented a vehicle in August 2021
Northbound was an incredible Value. The car was great and the value of the service was paralleled. The Northbound team was also very responsive. My only suggestion is to have the shuttle from the airport more frequently. I absolutely understand that...
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Perfect!
Rented a vehicle in August 2021
Our experience with northbound and Lava cars has been perfect. The airport pickup was prompt and after a very short drive (less than 5 minutes) to the car rental site, the Lava team were very helpful. The staff were friendly and gave us a very warm w...
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Perfect!
Rented a vehicle in August 2021
The 2021 Nissan Qashqai that we rented from Lava Car Rental through Northbound was great. New(ish), clean, and functional.
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Perfect!
Rented a vehicle in August 2021
Renting a car through Northbound.is was easy and convenient. Website is with clear information about the rental cars. Communication was very well. Northbound may provide additional discount (which you may not get if booked directly at the rental comp...
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Outstanding!
Rented a vehicle in August 2021
Yes so much. The car was good and comfortable. And the service of northbound was great !!!!
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Outstanding!
Rented a vehicle in August 2021
Thank you Northbound and My Car. We had a great car rental experience from start to finish. The vehicle was clean and exactly as described when booked. Well done!
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Perfect!
Rented a vehicle in July 2021
The 2020 Land Cruiser GX was Awesome and performed well including on a few moderate F-road adventures. It was in great shape with less than 10,000 km when we started and ran well for us. With the Rocketbox we had room for 5 adults for 12 days aroun...
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Perfect!
Rented a vehicle in August 2021
My wife and I had an EXCELLENT experience renting a 4x4 from Northbound for our 10 year anniversary trip this past week. Customer service was unparalleled. We’ve never had such a positive experience renting a car.
Why Northbound?
We're not the biggest, but we are the best
Northbound is one of the largest marketplaces for rental cars in Iceland, with over 300 curated options for you to choose from and over 6.000 verified reviews to help your decision. Our best price guarantee will ensure you will always get the best prices from the car rental and we do not add any fees on top of that price.
Best Service Guaranteed
We believe in forming long-term relationships with our users, which is why we only partner with local Iceland car rentals that provide the best possible service. From beginning to end, your journey shall be spectacular.
Easy to Use
The Northbound platform is designed by us from the ground up with user experience in mind so that you may find everything you need to assemble the perfect holiday in Iceland with the simple click of a button. Your Iceland rental car is waiting.
Instant Confirmation
All bookings are reserved and confirmed immediately, leaving you with peace of mind and security in knowing that your Icelandic journey is waiting for you to arrive as you rent a car or book a tour in Iceland.
Why choose Northbound?
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Our customer written Reviews
Real Reviews from Real Customers
Outstanding!
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Outstanding!
Outstanding!
Perfect!
Outstanding!
Joseph
Outstanding!
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